The official RSP list publishes January 30th. If you’re planning to apply in April, you have roughly three months to evaluate providers, ask the right questions, and avoid a costly mismatch.
Author Archives: pinkybrand
AI Agents and DNS Abuse: The 2026 Conversation the Industry Needs to Have
By 2030, autonomous AI agents could outnumber human domain registrants 3-to-1. The domain industry is building for legitimate use cases, but the real challenge is abuse at machine speed and a new international legal framework that treats DNS operators as evidence holders for the gravest international crimes.
What My Feed Didn’t Show In 2025
Behind industry work was a year of caregiving, loss, and holding things together one obligation at a time.
The 2026 New gTLD Guidebook Is Final: Should You Still Apply?
The official 2026 new gTLD Applicant Guidebook is finally here, and the real question for serious applicants isn’t “Can we apply?” but whether our business case and risk tolerance truly justify it.
Why Reliable Whitelists Matter as Much as Blocklists: Introducing Reputable Domains
Businesses spend days or weeks trying to navigate a broken system while their operations are disrupted.
The solution is not better cleanup. It is prevention.
3 Ways to Launch a New gTLD Without Begging Registrars for Shelf Space (Lessons from 30+ Years in Domains)
The next round is coming. If you think landing enough registrars will magically make your new TLD a success, you’re betting your entire business on someone else’s shelf space.
Must-Visit Dublin Pubs: A Personal Guide
I spent five awesome years in Dublin, working and exploring, and now it feels like a second home. I met my wife there and fell in love with the pubs! I’m sharing my fave spots for drinks, perfect for ICANN84 attendees who want to unwind. Let’s raise a pint! Sláinte!
What Registry Operators Need to Know About Doing Business in China
Big thanks to Kelly Hardy for the great chat about China and for sharing our conversation on her Substack. It means a lot coming from someone who’s seen so much in the industry! Read it here or click the image below.
Protecting your trademarks across TLDs
MarkMonitor has been around almost as long as I’ve been in the domain name industry—over 25 years! My respect for them goes back to the early days when we were direct competitors, and it has only grown as they’ve become a trusted partner supporting NameBlock. Shane Layman, Manager of Global Industry Relations, recently sat downContinue reading “Protecting your trademarks across TLDs”
AbuseShield API integration at Dynadot
With seamless integration through the NameBlock AbuseShield API, your registrar can unlock new revenue opportunities while giving registrants real protection against impersonation threats. Offered at the point of registration or renewal, AbuseShield adds immediate, visible value—without cutting into your standard or premium domain sales. I created a short video to demonstrate how this is deployedContinue reading “AbuseShield API integration at Dynadot”
PINKY BRAND 