Latest from my Blog
New gTLDs, Next Round: Who Really Wins This Time?
The application window opens April 30th and closes August 12, 2026. The strength of a string means very little without a sound strategy underneath it, and this round will reward those who figured that out before they clicked submit.
Four under-discussed questions worth adding to a 2026 dotBrand TLD decision checklist
I am not anti dotBrand; I am pro clear-eyed decisions, and here are four under discussed questions on governance, transitions, UX friction, and regulatory footprint worth adding to every 2026 dotBrand TLD business case.
Choosing Your Registry Service Provider: One of the Most Consequential Decisions Before April
ICANN’s RSP is here. If you’re planning to apply in April, you have roughly three months to evaluate providers, ask the right questions, and avoid a costly mismatch.
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