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Domain Name Industry Knowledge

Baidu is now using TLD Registry, Ltd.’s fully Chinese domain extensions.

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Chinese search engine giant Baidu has started using TLD Registry, Ltd.’s Chinese IDN TLDs with 百度.在线 (“BaiduOnline”) and 百度.中文网 (“BaiduWebsite”) with no redirects.

Baidu is reported to be the world’s 8th largest internet company by revenue, and 4th overall in the Alexa Internet rankings.

Baidu Online

This is another milestone for TLD Registry.

Earlier this year it secured one of the most vital pieces to running a successful domain business in China: full accreditation with the state agency of the Chinese government that regulates the Internet from within China – The Ministry of Industry and Information Technology (MIIT).

This was huge news for the company, and the MIIT accreditation has resulted in big changes for how .在线 (Dot Chinese Online) and .中文网 and (Dot Chinese Website) are marketed, sold, and used in China.

In addition to Baidu, other large global foreign brands and businesses are beginning to adopt the aforementioned Chinese domain extensions and put them into use as they aim to diversify their digital marketing strategies and take advantage of the e-commerce boom in China.

 

 

Author: pinkybrand

My blog is mainly about the domain name industry, where I’ve spent the better part of the last 21 years at the registry and registrar levels. During that time I co-founded two corporate domain name portfolio management start-ups and sold them both to public companies—one to a Fortune 500 company. These days I spend most of my time as a consultant working with cross-functional virtual teams in Europe, China and the USA.

One thought on “Baidu is now using TLD Registry, Ltd.’s fully Chinese domain extensions.

  1. Very interesting. This credifies Chinese Domain Extensions among other Chineses companies and consumers.

    This, in turn, will help drive more businesses and individuals to use said extensions for their personal and business websites and for their digital brands.

    If this is the case, now is the best time to secure the following Chinese domain extension domains … 88.移动 and 88888.移动

    For those interested in this very unique opportunity to own two of the Luckiest and most popular Chinese number domains, please submit your inquiries to info@internetaddresssolutions.com

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