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Domain Name Industry Knowledge

Real progress in the Email Address Internationalization (EAI) world.

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There is progress being reported in the Email Address Internationalization (EAI) world. EAI is also known as IMA, Internationalized Mail Address.

Read the latest posted by my colleague over at http://www.ChopChop.domains

According to a Wikipedia entry: “EAI enables users to have a localized [email] address in a native language script or character set, as well as an ASCII form for communicating with legacy systems or for script-independent use. Applications that recognize internationalized domain names and mail addresses must have facilities to convert these representations.

Significant demand for such addresses is expected in China, Japan, Russia, and other markets that have large user bases in a non-Latin-based writing system.”

My long-term favorable view on IDNs and in general being long on investment in this area remains.

Author: pinkybrand

My blog is mainly about the domain name industry, where I’ve spent the better part of the last 21 years at the registry and registrar levels. During that time I co-founded two corporate domain name portfolio management start-ups and sold them both to public companies—one to a Fortune 500 company. These days I spend most of my time as a consultant working with cross-functional virtual teams in Europe, China and the USA.

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